Katrina Kaif's Kay Beauty Expands to the UAE

Katrina Kaif's Kay Beauty Expands to the UAE
Image: Supplied

Are you a beauty enthusiast looking for a new makeup brand that delivers high performance and inclusivity? Look no further than Kay Beauty, the fast-growing celebrity beauty brand founded by Indian actress Katrina Kaif in partnership with Nykaa. With an impressive 80 million Instagram followers, Katrina has catapulted the brand into the mainstream, making it a viral sensation among makeup aficionados of all backgrounds.

Now, Kay Beauty is expanding into the Middle East, and beauty lovers in the region are in for a treat. In an exclusive interview with Cosmopolitan Middle East, Katrina Kaif shares her must-have Kay Beauty products and what we can expect from the brand in the region.

Katrina's passion for makeup is evident in every product Kay Beauty offers. She knows makeup like no one else, having spent hours in the makeup chair on production sets and working with the world's best makeup artists. Combining her experience with a desire to create an inclusive community of women who celebrate themselves, Kay Beauty was born.

The brand's core philosophy, #ItsKayToBeYou, celebrates diversity by offering formulations and shades that embrace all skin tones. Kay Beauty is now globally celebrated for its inclusivity, and Katrina takes pride in the hard work and perseverance that went into perfecting every formulation.

Kay Beauty's expansion into the UAE is exciting news for Katrina and beauty enthusiasts in the region. The brand's products are designed to withstand the desert climate, making them perfect for any occasion. From easy day looks to full-on glam, Kay Beauty's products are fool-proof, amazing quality, and high-performance, giving you the confidence to slay any look.

So, where should you start with Kay Beauty? Katrina recommends the liquid lipsticks, which come in beautiful colors and are transfer-proof and smudge-proof. She also suggests trying lip tints, cream blush, and hydrating foundation, and mixing the cream blush with the liquid highlighter for a summery, healthy glow.

Are you ready to experience the magic of Kay Beauty? Shop the collection at Nysaa, located at City Centre Mirdif, and online at nyssa.com.

Hurry, Katrina's favorite shade, Embrace, often sells out quickly!